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Do Your Staff and/or Board Need a Marketing Retreat?

During last week’s free webinar on Helping Your Staff and Board Become Great Nonprofit Marketers (register to watch the recording), I asked nonprofit  marketers to tell me why they didn’t currently have the level of cooperation they might like from their fellow staff members and board of directors. Of the 300 or so participants, almost half (48%) [...] More...

Blue Ribbon Nominating Committee for Your Board

Blue Ribbon Nominating CommitteeUse this method to recruit 3 - 5 new board members in the next 6 months:

"Who do we know?" When board nominations comes up on the meeting agenda, this plaintive question is usually not far behind. While some boards have highly detailed matrices of recruiting priorities and others just have a sense of wanting someone "good," everyone tends to default to thinking of people that they know.

But how do we recruit people we don't know?

This question is especially important in nonprofits where new board members are needed to lead change, such as the following:

  • A bicycle coalition that needs board members with clout in City Hall
  • Board members of modest means who want to recruit some "heavy hitter" donors to increase the…
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Strategic Planning: Failures and Alternatives

Goal 3 Strategy 4 photoHere is Part 1 of a two-article series on strategic planning and alternatives to strategic planning.

Strategic planning swept into the nonprofit sector in the mid 1980s. Nonprofits were becoming seriously interested in management techniques, and strategic planning -- along with meeting facilitation and fundraising training -- was a focal point for that interest. Twenty years later, today no organization would dare say it doesn't have a strategic plan.

As the recession deepens, many nonprofits now have strategic plans that they can't move forward on. Those plans aren't helping them figure out what to do instead.

And even before the economic crisis, there has been widespread grumbling about strategic planning. Too often dozens of meetings fail to produce new insights. Nonprofit staff are often…

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Firing the Executive Director

Trump You're FiredBoards of directors tend to fall into one extreme or another when it comes to dissatisfaction with the executive director. Some boards let their dissatisfaction simmer for years without resolution. Other boards are too hasty and fire an executive at the drop of a hat or, more often, abruptly conclude a long period of silent dissatisfaction with a sudden termination. Sometimes just knowing more about how boards fire their EDs can help you relax into working more proactively with yours.

Sometimes it's necessary for a board to fire the executive director. In instances of embezzlement or unethical behavior, the need to terminate is clear to everyone. More often it’s a little fuzzier: board members may get indications over time that the ED is either not doing her job or . . .

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Where Should the Board Chair, the ED, the Staff Sit?

Board Cafe logoSounds like a trivial question, but where everyone sits not only reflects organizational philosophy, it sends a strong, visual message to everyone about authority, participation, and the role of the board. (Bonus: cartoon about nonprofit boards at end)

How is a board meeting affected by where the board chair and the executive director sit? Where each sits, particularly in relation to each other, sends a message and influences how the meeting goes. Some board chairs and execs make a point of sitting next to one another at the head of the table: a clear signal about their authority and their partnership.

Reader M.K. Wegman of the National Network is even more detailed: "The board chair sits between the CEO and the COO at the top of the U." And executive director Roger L. explores the idea but rejects it:…

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Finding the Right Next Board to Join

Board Cafe logoIf you aren't on a nonprofit board yet, you should be (especially if you are a nonprofit manager)! And if you are already on a board, there's another board in your future. First we have questions to ask yourself before seeking a board, and then how to find the right next opportunity for making a difference:

Imagine you were about to make a major donation, say $100,000. You would start by thinking about which areas mean the most to you -- perhaps care for the elderly, or civil rights, or the environment. After settling on a cause, you might then look into several different organizations in that field and investigate ones that seem to have high impact and where your donation would mean a lot.

Contrast this with how we…

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Stick With Old Media: Not Cool But It Works

Nice try old mediaIn the age of social electronic media, media expert Holly Minch dares to defy the Twitter evangelists and makes the case for the power of traditional print and radio:

There's tremendous strategic value in traditional media . . . yes, still! Three reasons why writing press releases and pitching reporters are still worth it:

1. Third-party validation. As pithy as your latest tweet is, as fun-filled as your latest Facebook update is, there's one thing that social media simply can't give you: third-party validation. Don't forget that more than 58 percent of people get their news from television and 34 percent read the newspaper. Face it: an article about you in the Chicago Times will impress your funders and donors; a post on…

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Meaningful Budget Work by the Board

For many nonprofits, the annual "approval of the budget" is the cornerstone of board financial oversight. However, this annual approval is frequently an empty ritual: one where board members peruse a budget that they are unsure is realistic or appropriate to the planned activities.

Consider the following scene:

The budget discussion is at the end of the agenda, and things are running late. Given a complex budget that "needs to be approved," board members react first by looking for things that they can understand . . . usually a relatively small expense item: "Why is this travel budget so high?" "Can this phone budget be reduced?"

As each question or suggestion is raised, staff respond by explaining why each suggestion for a change is unrealistic. "The travel budget…

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What is Micromanagement and What Isn't?

executive director digging a holeMicromanagement: whatever the board is doing that the executive director doesn't like.  :)

From an executive director: "The board is micromanaging! They're driving me crazy!"

And from a board member of the same organization: "Every time we make even a suggestion the executive director flies off the handle and accuses us of micromanaging! Aren't we supposed to be guiding and leading?"

Wryly, we might say that "micromanagement" is whatever the board does that the executive director doesn't like. For example, let's imagine a board reviewing a budget that has $10,000 included for lighting fixtures. Some board members don't see the point of . . .

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Five Tips for Better Board Packets

Board Cafe logoHaving been both an executive director and a board president, I'm on both sides of the board packet question. I know the staff's temptation to send a ton of stuff, the better to inform and impress the board. I also know the board member's tendency to run out of time to read the material, but still to be annoyed if the materials are either late or questionably useful.

More than 50 Blue Avocado readers sent in their comments about what they like -- and can't stand! -- in board meeting packets. Two striking takeaways: board members feel disrespected when board packets are late or sloppy, and feel railroaded when background information isn't included for an upcoming decision.

The angry comments from board members over irrelevant or unexplained materials reflect anger over the message they are getting from staff about how…

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