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NTEN Web Analytics Extravaganza Starts 9/9

We always love to hear from NTEN’s Brett Meyer because he has such a way with words. He writes: Based on the response to a couple of how-to articles about Google Analytics I’ve posted to the NTEN blog recently, we know there’s a hunger for more information about how to understand what’s going on with your organization’s web site. See, [...] More...

Training: Getting More Media Attention

Our September E-Clinic is all about getting your nonprofit and good cause more media exposure, and registration is now open! During this month-long e-clinic, you’ll get the training and coaching you need to learn how to get the media interested in your organization and your cause today. You’ll get the basic media training that all nonprofit [...] More...

Inc.com: The Importance of Goal Setting for Your Employees

I've got a new article up on Inc.com for my column Girl Power: Female CEOs. It's entitled, The Importance of Goal Setting. Your employees would love to know what they can do to not only be successful themselves, but to... More...

The Art of Beginning for Improving Social Media Practice

Two or three years ago, I received an email from Chris Brogan asking if I would give some advice to a recent college graduate named Avi Kaplan who was interested in a career of using social media for nonprofits.   I chatted with Avi and answered some of his questions.    Not long after that, Avi helped [...] More...

Ideas to Boost Your Creativity

This month at Nonprofit Marketing Guide, we presented a series of webinars aimed at helping you get more creative with your nonprofit communications, including using metaphors and humor. I heard from many people who want to guest blog for me, so you’ll see more creative ideas here in the coming months. For now, here is [...] More...

Get Your Social Media Strategy in Shape With Spreadsheet Aerobics

Successful social media is like going to the gym because the discipline of a good routine gets results much like  working out on a daily basis. If you have put on running shoes for the first time, do you think you can really expect to win the Boston Marathon? If you are just starting out or [...] More...

Nonprofits Take a Dive into Mobile Apps

Has the world gone mobile crazy? Apple’s app store just cracked a quarter million available mobile applications, Google’s Android is giving them a run for their money, and Microsoft is waiting in the wings with Windows 7 Mobile. Apps are central to mobile and, according to Allyson Kapin, Blogger-In-Chief for Care2's Frogloop and Partner at Rad Campaignmobile web use is exploding. Does your organization have a mobile and app strategy?

Ensuring that your nonprofit website is mobile friendly and loads well from different mobile browsers should be…

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Can Nonprofit Communications Be Funny?

I think so, and so does Kerri Karvetski who is our guest speaker at tomorrow’s webinar, Funny Ha Ha! Using Humor in Nonprofit Communications (Wednesday, September 1, 1:00 p.m. ET / 10:00 a.m. PT). I just got a sneak peek at Kerri’s presentation and it’s loaded with tons of examples to get you thinking more [...] More...

What Tools Are You Using for Listening, Engaging, and Social Media Management?

Based on the discussion threads in my Facebook page,  I’ve updated my mega list of tools in my social media listening and engaging instructional wiki.   In reflecting over the past three years,  the definition of listening tools has broadened beyond “monitoring” or “research” to include several categories:   social media engagement management,  analytics, influencer identification, and [...] More...

VerticalResponse List Building Bank: Submit Your Tip To Win!

In the short time that the List Building Bank has been open for deposits, we have seen lots of great tips posted by marketing experts, VerticalResponse employees and small business owners. To up the ante, from today, August 26, 2010,... More...

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