The Art of Visual Storytelling: Driving Measurable Engagement Through Video

May 7, 2021 @ 1:00 pm – 2:30 pm
Maine Association of Nonprofits (MANP)
The Art of Visual Storytelling: Driving Measurable Engagement Through Video

This event is hosted by the Maine Association of Nonprofits (MANP) and is being offered in partnership with Common Good Vermont. Vermont nonprofits may use the code VT2021 for a member discount! 


Telling your organization’s story is an art — and video has never been more essential in advancing any communications or fundraising strategy. 


This session will explore the emotive power of visual storytelling and how video can be harnessed as an effective vehicle to drive measurable engagement.


Join storytelling masters Mary Knox Miller (founder, Nonprofit Video Lab) and Raffi DerSimonian (Principal, DerSimonian) for an interactive workshop where we will delve into practical tips, approaches, insights, and creative strategies for producing compelling video that will highlight and advance your organization’s mission and vision.


Participants in this workshop will leave with:

  • A framework to begin developing a customized video strategy for your nonprofit
  • Access to tools and resources to help demystify video content creation
  • Practical tips on how to leverage your camera phone as a source of authentic content creation


Intended Audience

Fundraisers, marketers, communicators, board members, content producers, storytellers, and donors – all are welcome!


Cost + Registration

  • $45 MANP members + Vermont Nonprofits code VT2021
  • $65 Nonmembers
  • Payment is due upon registration. 
  • If you have questions on how to register, or need to make alternative payment arrangements, please email

This MANP-hosted event is on Friday, May 7th from 1:00-2:30pm EST via Zoom Meeting. Participants will receive login instructions in the registration confirmation email as well as in reminder emails that will be sent one day and one hour prior to the live event. 

This session will be recorded and made available to all registered participants for 30 days after the event. Participants who are unable to attend will have access to all materials.


Thank you to our sponsor Harvard Pilgrim Health Care.


Please email


Mary Knox Miller, Founder, Nonprofit Video Lab (Mary Knox’s Headshot)

Fifteen years in the field, Mary Knox (not just ‘Mary’) Miller has developed a heart-centered approach to video storytelling across a career in journalism and higher ed. She is the founder of Nonprofit Video Lab, an online course and community helping nonprofit leaders increase their impact and influence by learning the tools of video and the art of storytelling. In her own time, Mary Knox enjoys traveling (12 countries and counting!), hiking in the woods with her kids, and enacting social change through volunteerism.


Raffi DerSimonian, Principal, DerSimonian, LLC (Raffi’s Headshot)

With over 20 years’ experience in public relations, marketing, communications, and institutional advancement, Raffi DerSimonian has a comprehensive understanding of utilizing video to effectively tell a story. Via RDS Group, Raffi works in highly collaborative settings with leading digital design and video partners, delivering customized and compelling solutions through a powerful mix of strategy, creativity, content, and technology. A proud double alum of Clark University, Raffi enjoys outdoor adventure, live music, and Portland ME’s thriving cultural arts scene.